Posted on May 24, 2016 When we want to honor an inventor like Samuel Morse, or his or her invention, do we honor his bi…

The best practice is to always traffic DFA tags using the "DoubleClick tag" creative type. If you have traff…

Analytics packages (such as Google Analytics) measure different metrics than ad servers, so their reports will not rec…

The term ad tag is thrown around quite a bit, and can usually refer to any link involved in the ad serving process, on…