Most free Blogger template do not have meta tags title, description and keyword that you can easily edit or customize, you have to add this feature to your template yourself.
Blog description clearly states what your blog is all about, it tells both search engine and humans visiting your blog what they should expect to see in your blog, therefore you need to add a good and well-written meta description to your blog, your description should not exceed 155 characters.
Keywords you add here is for search machine, add keywords that are related to the content of your blog, keywords that are in the same category as your blog description. It makes no sense that you described your blog as tech blog and you have shampoo, fish and stuff like that as your keyword.... "you get what am saying". Don't go insane and add all the keyword you can think of, be moderate.
Separate each keyword with comma, for instance.
"blog, seo, review",
Adding blog author is equally important but not as important as blog meta tag description and keywords.
How To Add These Meta Tags In Your Blogger Template
1. Go to your blogger dashboard and click "Template" > Edit HTML
2. Click anywhere inside your HTML and press "Control F" in your computer.
3. In the tiny box that will appear copy the code below and insert the inside the box then hit "Enter" to search for the code. The code will be highlighted in yellow in your template.
<b:include data='blog' name='all-head-content'/>
Depending on your template, you may not find the exact word, if you did not find it then search for:
all-head-content
Once you find it, copy the code below and paste it just below <b:include data='blog' name='all-head-content'/>
<meta content='Description Here' name=’description’/>
<meta content='Keywords Here' name=’keywords’/>
<meta content='Author Name" name=’author’/>
Make sure to change the "Description here" to your own blog description, also delete "keywords here" and add your relevant keywords. Finally put your name where you have "Author Name".
Save your changes.
Make sure to view your blog to make sure you did not screw up your template coding, anytime you made mistake, just use "Control Z" to undo the error and save.
Hope it worked out for you, tell us your opinion in comment section.
